Events /
Networking Event: Developing Pricing Strategy 

 

Networking Event – 8th February 2012

Speakers and networking buffet

Heath Training and Development Centre, Halifax 5.30 registration - Event 5.45 - 8pm "Developing Pricing Strategy and setting your prices"

Julian Rawel, Director of Executive Education, Sub Dean for Business Engagement Bradford University School of Management – Previously founding Marketing Director of Eurocamp, Marketing Director of Royal Armouries, owner Julian Rawel Consultancy

Alan Somerville, Lecturer in Finance and Accounting, Previously J Sainsbury plc, Freudenberg-Vileda Gmbh.

The purpose of this event is to introduce business owners and managers to some of the key principles of price and value. We often think about price in terms of margin over cost, but the customer thinks in different ways. We will explore: Pricing Pricing and value Conditions for charging high and low prices Price rate fences Competition and pricing

For more information or to book on the event please contact This e-mail address is being protected from spambots. You need JavaScript enabled to view it